E-Land Technology Driven E-commerce was informed that with the outbreak of the epidemic, the demand for orders on the Mason platform skyrocketed, the pressure on warehousing and logistics increased sharply, and the time for delivery of goods was not delayed. It announced that it would prioritize orders for Prime members.
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It is reported that when ordinary customers purchase non-essential items on Amazon, the delivery time will be significantly delayed, and Prime members will receive the goods several weeks ahead of them.
Regarding the behavior of preferential treatment for Prime members, people in the industry believe that there will always be problems in delivering products to customers due to excessive orders, and Amazon is unwilling to hurt its premium customers. In addition, Amazon does not have a response plan for such outbreaks. Amazon said that executives including CEO Bezos are "brainstorming" every day to help customers and employees.
It is understood that a few days ago, Amazon announced that it would lower the logistics priority of other products to protect life and food essentials during special periods. The delivery of certain non-essential items has been extended to April 21, and even Prime members are not immune.